Privacy Policy

SMS Privacy Policy

Last Updated: August 13, 2026

Introduction

West Country Pump & Filtration (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This SMS Privacy Policy explains how we collect, use, disclose, and safeguard information obtained through our SMS messaging program in Canada.

By providing your telephone number and opting into our SMS communications, you consent to the collection, use, and disclosure of your information as described in this policy.

Information We Collect

When you subscribe to our SMS program, we may collect:

  • Your mobile telephone number
  • Your name and contact information (if provided)
  • Message interaction data, including opt-in and opt-out requests
  • Information submitted through web forms or other communication channels
  • Records of SMS communications between you and West Country Pump & Filtration.

How We Use Your Information

We may use your information to:

  • Send promotional and marketing communications
  • Provide service updates and notifications
  • Respond to inquiries and customer service requests
  • Administer and improve our SMS programs
  • Comply with legal and regulatory requirements
  • Maintain records of consent and communication preferences

SMS Consent

By submitting a form, providing your mobile number, or otherwise opting into our SMS program, you expressly consent to receive SMS messages and phone calls from West Country Pump & Filtration.

Message frequency may vary depending on your interactions with us and the services you request.

Consent to receive SMS messages is not a condition of purchase unless otherwise disclosed.

Message and Data Rates

Standard message and data rates may apply according to your wireless carrier plan. West Country Pump & Filtration is not responsible for any charges imposed by your mobile service provider.

Opt-Out Instructions

You may withdraw your consent and stop receiving SMS messages at any time by:

Replying STOP to any SMS message received from us.

Once we receive your opt-out request, we will process it as soon as reasonably possible and cease sending non-essential SMS communications.

Help and Support

For assistance regarding our SMS program:

Reply HELP to any SMS message from us.

You may also contact us directly using the contact information provided below.

Sharing of Information

We do not sell, rent, or trade your mobile telephone number or personal information to third parties for their independent marketing purposes.

We may share personal information with:

  • SMS service providers and communication platform vendors
  • Technology and business service providers
  • Legal, regulatory, or governmental authorities when required by law
  • Successors in the event of a merger, acquisition, or business transfer

All third-party service providers are expected to protect your information and use it only for authorized business purposes.

Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, disclosure, alteration, or destruction.

However, no electronic transmission or storage method can be guaranteed to be 100% secure.

Retention of Information

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and maintain records of consent.

Your Privacy Rights

Subject to applicable Canadian privacy laws, you may have the right to:

  • Request access to personal information we hold about you
  • Request correction of inaccurate information
  • Withdraw consent where applicable
  • Inquire about our privacy practices

Requests may be submitted using the contact information below.

Contact Information

If you have questions regarding this SMS Privacy Policy or our privacy practices, please contact:

West Country Pump & Filtration
Email: info@wateru.ca
Phone: (403) 348 0109
Address: 150-70 Queensgate Cres, Red Deer, AB, T4P 0P9

Changes to This Policy

We may update this SMS Privacy Policy periodically. Any changes will be posted on this page with an updated effective date. Continued participation in our SMS program after changes become effective constitutes acceptance of the revised policy.


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